Market research

Are you interested in understanding the future shape of markets in which you work?

 

Naturally you are – we all know that understanding the markets in which we work is critical to success. Our innovative approach to market research combines a deep understanding of the public sector marketplace with a strong commercial focus.
 
Whether you are a provider of services to the public sector or a commissioner of services wishing to horizon scan we can help with a variety of market research approaches – from full scale market analysis to one-off workshops - to enable you to understand the markets in which you operate, to take advantage of the opportunities presented and to mitigate the threats that may exist.

Want to know more? Get in touch

Sue McKenzie  07868 713786
sue.mckenzie@redquadrant.com

Sue McKenzie has considerable and varied experience in many aspects of the cultural sector: archives, museums, libraries, arts development, festivals and community engagement. She is also experienced in archival research, change and project management, development of strategies and policies, community engagement, developing alternative governance models, developing volunteer programmes, fundraising support and advice, writing grant applications, business plans and income generation,management of refurbishment and relocation programmes, support with accreditation programmes, devising and delivering training programmes, facilitating workshops, organising conferences, appraisal and development of collections, support with service changes and development.

Camden and Islington NHS Foundation Trust
Camden and Islington provide services to people with mental health problems in north London. We undertook an analysis of the market for psychological therapies across London focusing on the assessment and identification on achievable business opportunities for the client to provide psychological therapy services. The results included an evaluation of the opportunities available, contribution towards redesign of the service model and a detailed communications and marketing plan.

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